A Brand As Clear As Its' Purpose
One of the fastest growing companies in New England, Next Step Living™ is the leading provider of home energy solutions in Massachusetts and Connecticut and was named to the Inc. 500 list of America’s fastest growing companies in 2013. Grove was initially tapped by Next Step Living (NSL) to develop their logo, tagline and identity guideline but that job was quickly rolled into everything from a site re-development to print campaigns. In developing NSL’s logo and tagline, we created a wholly new brand. A brand on a mission. From the business cards to NSL's social media presence to collateral and digital materials supporting NSL’s social, PPC and online marketing efforts, every execution demonstrates and helps to communicate this mission. And who knows. You might even see our work for NSL next time you’re in a Stop 'n' Shop. If you do, grab a solar fact sheet on your way out. When the energy savings start rolling in, perhaps a fond recollection of the good work and the good people of Grove Marketing will be in order.